Hi, welcome!

In 2010, I graduated from Universitas Padjajaran under Communication faculty, majoring in Journalism before finally landed on my first job at National Geographic Indonesia as text editor. During my time with the legendary publication, I won two awards and led expeditions, my top three were the South Java expedition, Sumba cover story and the overland South East Asia expedition. 

In 2012 I was in the middle of preparing scholarship when I moved to The Jakarta Post online as writer for their travel desk. This is also the year when I launched Sounds From the Corner together with my buddy Dimas Wisnuwardono. The project has now subscribed by more than 100K people and produced more than 100 videos.

In 2013 I moved to London to continue my study at Goldsmiths University of London. Studying MA in Digital Journalism, I was one of the lucky recipients of Goldsmiths’ International Post-graduate Scholarship. In-between my studies in the UK, I also contributed to Rolling Stone, National Geographic, and freelanced for BBC World Services. You can check out some of my works here.

I moved back to Jakarta in 2015 to join Twitter. But prior that, at the end of 2014 for six months I joined GetCRAFT, arguably the first Content Marketing platform existed in Indonesia. I was their first employee, acting as Head of Content. At Twitter, I was the 3rd employee in Indonesia as they were kickstarting local team in Jakarta. I headed Partnership at Twitter for Indonesia (later South East Asia), which gave me opportunity to work with various people: from President of Indonesia, Dangdut starlets, athletes, musicians to movie stars.

In 2017, I quitted Twitter, moved on and took the role as Indonesia country manager for musical.ly for a year (also Tik Tok, post acquisition by Bytedance). This is also the year when I created Archipelago Festival, a music conference and emerging talent festival. In mid 2018, I moved to Singapore for Netflix, hired as its first employee for Indonesia, leading Brand & Editorial.

That’s a bit about me please get in touch if you need anything from me and have a great day!